Smart Methods To Source Job Candidates In A Down Market

By Cade Krueger

When the economy is as difficult as it has been you have to think outside the box and look for effective ways to recruit the right talent when most people are pulling back and looking to save. One of the best things you can do is start an online campaign to gather more recruiting traffic.

I suggest you start by using a CRM pipeline that makes sense for your company and your ATS if you use one. You want to nuture these potential clients by using different social media sites like LInkedIn, ZoomInfo, and search engines to gather many different names.

Once you have started gathering info this is actually one of the best times to start nuturing talent during a down market. Most people are losing their jobs now and humbly looking for any avenue for advice on their career. This will allow for you to become an expert and actually reduce your cost per hire and time per hire substantially.

Look for ways to reduce your advertising budget by at least half and look to invest into a small site that can funnel traffic to that is tailored around the most niched position that you are commonly looking for. Think of what that person is looking for and provide them with information on jobs, job interview, and a community with like minded people that they can bounce ideas off of.

Put in information that they will truly find valuable as if you were searching for a job and desperate to feed your family. It might not be that bad, but people are nervous and you have to be a voice of reason during challenging times.

You should use some form of SEO and SEM to have a fine balance for your site so you can have short term and long term traffic. This will be key to understanding numerous methods so no matter what happens, you have diversity when it comes to direction of traffic.

This is a great path for you because you can truly establish yourself as an expert and move past other recruiters that are trying to find their place in a difficult environment. You won't be the annoying recruiter anymore, but a trusted advocate that they value.

Start using online techniques now because it will make all the difference with your websites and it will help you to create a fortune down the road. Strong branding is key during a down economy. - 18099

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